Underpromise and Overdeliver…With a New Twist
Customer Service 101
The plaque on the wall of our senior vice president’s office had three words: UNDERPROMISE AND OVERDELIVER. It was a reminder to salespeople and others within our organization to estimate conservatively when making commitments. The point was not to simply avoid trouble or to shy away from challenges and aim low. Rather it was to increase the likelihood of meeting and even exceeding customer expectations, so that a reputation of consistency and integrity could be cultivated. Read more